Resumen:
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In a hard-hitting book that refutes conventional wisdom, Katherine Sender explores the connection between the business of marketing to gay consumers and the politics of gay rights and identity. She disputes some marketers' claims that marketing appeals to gay and lesbian consumers are a matter of "business, not politics" and that the business of gay marketing can be considered independently of the politics of gay rights, identity, and visibility
Rights, Action, and Social Responsibility: Public debates surrounding immigration policy, climate change, international relations, and constitutional and human rights are currently at the forefront of our national discourse. Critical reasoning, supported through academic research is needed. As a result, De Gruyter, along with its partner presses, is making freely available books and journal articles across nine topical areas for all students and faculty. Broadening access to this scholarship enables more people to address these issues in an informed manner: it helps us combat false news sources, to consider the nature of truth and ethics, and to understand the struggles of all members of society
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